Download the slides from SPI Pro presentation
Download the slides from ContentEd 2022 presentation
Download the slides from HighEdWeb 2022 workshop
Download the slides from HighEdWeb 2022 presentation
Download the slides from CMW2022
Link to the Web Optimization Worksheet
Link to the Analytics Monitoring Dashboard in Google Data Studio
Tools used for analytics audit – Google Analytics 4, Google Tag Manager, Google Search Console
Tools used for performance audit – Page Speed Insights, Google Mobile Friendly Test, Google Search Console
Tools used for information architecture audit – Screaming Frog, Google Analytics 4, HotJar
Tools used for search audit – SEMrush, or another SEO tool like MOZ, aHrefs
Epic Content Marketing, 2nd Edition: Break through the Clutter with a Different Story, Get the Most Out of Your Content, and Build a Community in Web3 by Joe Pulizzi and Brian Piper.
All the incredible content from the first edition has been updated with new statistics, case studies, and technology improvements. Joe and I also added sections on community, superfans, AI/ML, and Web3 technologies, including creator coins, NFTs, and the Metaverse.
Featuring insights and interviews with epic content marketers like Pat Flynn, David Siegel, Jay Baer, Ann Handley, Robert Rose, and SO many more!

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